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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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New Study Shows How Ukraine War Impacts Global Food Supply Chain, Urges Alternative Routes for Grains

New Study Shows How Ukraine War Impacts Global Food Supply Chain, Urges Alternative Routes for Grains

News Release, January 13, 2025

BALTIMORE, MD, January 13, 2025 – A groundbreaking new study in the INFORMS journal Transportation Science reveals the severe and far-reaching consequences of Russia’s full-scale invasion of Ukraine on global food security. The research highlights an urgent need to address disruptions in the transportation of Ukrainian grains, which have caused dramatic price spikes and worsened food insecurity worldwide, particularly in vulnerable regions such as the Middle East and North Africa.

City needs proactive strategy to allow it full financial flexibility

City needs proactive strategy to allow it full financial flexibility

China Daily, January 5, 2025

In December, the US Congressional-Executive Commission on China issued its annual report, accusing Hong Kong of eroding freedoms and aiding Russia in its war against Ukraine. These allegations sparked speculation about potential United States sanctions, including disconnecting Hong Kong from the SWIFT worldwide banking system, which could trigger a depegging of the Hong Kong dollar (HKD) from the US dollar (USD). However, such extreme measures are unlikely, as they would require support from the European Union and other allies and could destabilize the global financial system. In fact, depegging the HKD from the USD would more likely be triggered by a significant dwindling of reserves in Hong Kong rather than a drastic US policy shift. 

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