News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
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443-757-3578

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Trump imposes 25% tariffs on steel, aluminum imports

Trump imposes 25% tariffs on steel, aluminum imports

VOA News, February 10, 2025

President Donald Trump on Monday fired another volley in his ongoing trade war, announcing 25% tariffs on steel and aluminum imports and canceling exemptions and duty-free quotas for major suppliers.

New Study Challenges Effectiveness of Midyear Tests in Schools Amidst National Shift Away from Standardized Assessments

New Study Challenges Effectiveness of Midyear Tests in Schools Amidst National Shift Away from Standardized Assessments

News Release, February 13, 2025

BALTIMORE, MD, February 13, 2025 – As the national conversation around standardized testing intensifies, new research published in the INFORMS journal Management Science raises critical questions about the effectiveness of midyear “interim” assessments in K-12 education. The study highlights significant limitations, particularly in low-performing schools, and suggests that these tests may inadvertently hinder efforts to improve student outcomes.

The Stargate AI Project: America’s $500 Billion Bet - But at What Cost?

The Stargate AI Project: America’s $500 Billion Bet - But at What Cost?

The Fast Mode, February 10, 2025

The telecom industry is at a pivotal crossroads, and the only choice forward for telcos is to pursue innovation without the fear of failure. Telcos must be willing to capitalize on emerging technologies and shifting market dynamics that will soon dominate the future telecom landscape. Three areas, in particular, telcos should begin investing in and exploring (if they haven’t already) include:

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INFORMS Magazines

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