BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
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BALTIMORE, MD, June 27, 2022 – New research in the INFORMS journal Management Science finds that people can achieve long-term health goals and establish healthy habits when coupling wearable health devices such as “Fitbits” with economic incentives.
BALTIMORE, MD, June 16, 2022 – New research in the INFORMS journal Management Science identifies a new method of implementing pandemic lockdowns that decreases infection rates while also limiting negative economic impacts.
New audio is available for media use featuring Dwai Roy. He is an Assistant Professor of Business Administration at the Darden School of Business at the University of Virginia. He talks about diversity, equity, and inclusion from an analytics perspective. This content is made available by INFORMS, the largest association for the decision and data sciences. All sound should be attributed to Dwai Roy. What follows are 4 questions and responses. These responses were provided on June 10, 2022.
New audio is available for media use featuring Gerald Evans, Professor Emeritus in the School of Engineering at the University of Louisville. He talks about how operations research and analytics approaches can lead to mass shooting prevention. This content is made available by INFORMS, the largest association for the decision and data sciences. All sound should be attributed to Gerald Evans. There are 4 questions and responses. These responses were provided on June 8, 2022.
With the country continually in mourning over gun violence — we keep seeing mass shooting after mass shooting after mass shooting — it’s time to find ways to prevent it, lest we remain the “only nation where this regularly happens.” Those solutions needn’t be new, and could perhaps be kind of banal, like the risk-based decision-making behind TSA PreCheck screenings.
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