News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
Catonsville, MD
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INFORMS in the News

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Are supply chain woes being exaggerated?

Are supply chain woes being exaggerated?

The Hill, June 20, 2022

It began with cleaning supplies and toilet paper in early 2020. Baby formula shortages created concerns among mothers with infants. Most recently, tampon shortages have surfaced. Automobile parts and computer chips available from multiple providers scattered around the globe have supply chains that are particularly fragile. Energy prices are at record levels. All these shortages are driving prices higher, which in turn are impacting numerous other consumer products and services.

A looming supply chain crisis will test just how far Washington will go to prove it’s tough on China

A looming supply chain crisis will test just how far Washington will go to prove it’s tough on China

Fortune, June 18, 2022

Over the past three years, the U.S. government has intervened frequently to shield American consumers from the pain of wrenching global supply chain disruptions caused by the pandemic, the Ever Given's misadventures in the Suez Canal, and labor shortages. Last October, President Joe Biden's newly created White House Supply Chain Disruption Task Force convinced port workers and terminal operators at the Port of Los Angeles to keep the facility running 24/7 to avert a Christmas supply chain crisis. This week, Congress passed the Ocean Shipping Reform Act that is aimed at clearing red tape and backlogs in U.S. ports to ease shortages and delays.

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INFORMS Magazines

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