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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

AI-Powered Tech Supercharges Ocean Cleanup, Boosting Plastic Collection by 60%
News Release

BALTIMORE, MD, April 23, 2025 – As plastic pollution in the world’s oceans reaches critical levels, groundbreaking new research reveals how artificial intelligence-driven algorithms can dramatically accelerate plastic waste removal – boosting efficiency by more than 60%.

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China’s rare earth minerals power the modern world. Banning their export could destroy it
Media Coverage

Beijing has a virtual monopoly on rare earth minerals—the materials that power everything from military planes to your electric toothbrush.

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Trump’s tech tariff confusion
Media Coverage
The Trump administration’s back-and-forth moves on tariffs for technology products are stirring confusion in a sector heavily reliant on global supply chains.  
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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Paying online user reviews backfires badly

Paying online user reviews backfires badly

Knowridge Science Report, May 2, 2017

While online users are becoming increasingly reliant on reviews to help evaluate products and services, there is a significant downfall for companies who pay users to write reviews.

Why paying users to write reviews of products is probably a bad idea

Why paying users to write reviews of products is probably a bad idea

Consumer Affairs, May 2, 2017

It's a bit of an understatement to say that consumers have come to rely on the internet. For everything from work to entertainment, there's an online aspect that usually makes things easier or more convenient. This is especially true when it comes to shopping. Online sites like Yelp, ConsumerAffairs and TripAdvisor, and forums such as those found on Amazon and even Reddit, have made making an informed purchase that much easier. So, should these sites pay consumers for their review insights? While your curiosity might be piqued at the idea of being paid to share your opinion, a new study shows that paying users to encourage them to write reviews is probably a bad idea.

Paying online community members to write product reviews backfires badly

Paying online community members to write product reviews backfires badly

News Release, May 1, 2017

CATONSVILLE, MD, May 1, 2017 – Online user reviews have become an essential tool for consumers who increasingly rely on them to evaluate products and services before purchase. The business models of online review platforms such as Yelp and TripAdvisor, and e-commerce sites such as Amazon and Expedia critically depend on them. Should such sites pay users to encourage them to write reviews? According to a forthcoming study in the INFORMS journal Marketing Science, a leading academic marketing journal, that is a bad idea.

University of Montana students head to Vegas for business analytics

University of Montana students head to Vegas for business analytics

Missoulian, April 24, 2017

University of Montana students Brandon Staggs and David Brewer spent a week in Las Vegas, where they, err, did a lot of homework. Staggs and Brewer graduate in May as part of the first Master's of Science in Business Analytics cohort at UM. They're also part of the first UM team to attend the INFORMS Business Analytics conference in Vegas, where they interviewed with companies such as Amazon, GM Financial, Deloitte, and MGM Grand. 

The complexity of 'Cause Marketing' campaigns

The complexity of 'Cause Marketing' campaigns

USAgNet.com, April 21, 2017

Cause marketing, or marketing campaigns involving the combined efforts of a for-profit and non-profit organization, is commonly conducted in retail shops, restaurants, movie theaters and even online. Whether you are attending a "give back" night at Chipotle or a special charity event at a local boutique, cause marketing campaigns seem like the perfect situation for all parties involved. However, a new study in the INFORMS journal of Marketing Science finds that the effects of cause marketing are more complicated than that.

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