News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
Catonsville, MD
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443-757-3578

INFORMS in the News

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What it will take to host the 2021 Summer Olympics

What it will take to host the 2021 Summer Olympics

The Hill, June 2, 2021

Back in March 2020, Japan and the International Olympic Committee (IOC) decided that delaying the 2020 Olympics was necessary, given the uncertainty and risks surrounding the SARS-CoV-2 virus and its then unknown impact on global public health. This decision was prudent, given the many unknowns at the time. 

Bipartisan Bills Aim to Strengthen K-12 STEM Education

Bipartisan Bills Aim to Strengthen K-12 STEM Education

MeriTalk, June 1, 2021

Sens. Maggie Hassan, D-N.H., and Marsha Blackburn, R-Tenn., and Reps. Chrissy Houlahan, D-Pa., and Jim Baird, R-Ind., have introduced the Statistical Modeling Education Act,  which would help K-12 schools to modernize their math curriculum and improve K-12 science, technology, engineering, and mathematics (STEM) education.

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