AI-powered social media bots can increase user engagement on posts, but they fall short of encouraging users to post more overall.
When a politician uses emotionality in social media to engage with his or her constituents, two things happen. One: the politician sees an increase in engagement with individual constituents and then at scale. Two: the politician may actually expand his or her following.
A new peer-reviewed study found that direct-to-consumer (DTC) advertising for prescription smoking-cessation drugs meaningfully reduces cigarette use, while advertising for over the counter (OTC) nicotine products does not.
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A federal appeals court Monday issued a significant ruling on who can sue under the Voting Rights Act, a step toward notably weakening the law.
Tinglong Dai is Professor of Operations Management and Business Analytics at the Johns Hopkins Carey Business School, with a joint faculty appointment at the Johns Hopkins School of Nursing. He serves on the leadership team of the Hopkins Business of Health Initiative and the executive committee of the Institute for Data-Intensive Engineering and Science. He joined Carey in 2013 after receiving a PhD in Operations Management/Robotics from Carnegie Mellon.
Nursing home care in September once again represented one of the fastest-growing categories of national health spending, second only to spending on prescription drugs, according to Altarum’s monthly Health Sector Economics Brief, released Friday.
One of the most recognizable images of the supply chain crisis is that of nearly 100 container ships waiting to unload in October 2021.
TikTok has included a new option within its ad management tool that will make your “dances” not only generate more revenue but will also intensify the dispute with Google.
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