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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

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News Release

A new AI model predicts which short-form videos triggering suicidal thoughts in vulnerable viewers pose higher risk before they reach large audiences, which can improve user safety.

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Media Coverage

Ramayya Krishnan discusses skill-based adoption patterns and displacement risks and what generative AI trends mean for government jobs and the policies that support reskilling.

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Media Coverage

President Donald Trump signed an executive order on Dec. 11, 2025, that aims to supersede state-level artificial intelligence laws that the administration views as a hindrance to innovation in AI. Here are some of the major state laws regulating AI that could be targeted under the executive order:

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New study finds price discounts may backfire when combined with large donations

New study finds price discounts may backfire when combined with large donations

News Release, March 3, 2017

CATONSVILLE, MD, March 3, 2017 – Providing consumers the opportunity to feel altruistic by donating a portion of the purchase price to a charity is an effective way for businesses to drive sales, as is providing items and services at discounted prices. However, businesses should proceed with caution when combining these two marketing techniques, as it can have the opposite effect.  

Over 80% of online ad effect is on offline sales

Over 80% of online ad effect is on offline sales

News Release, February 2, 2017

CATONSVILLE, MD, February 2, 2017 – According to a forthcoming study in the INFORMS journal of Marketing Science online display ads can increase both online and offline retail sales, providing valuable insight for future marketing decisions.

Room upgrade can increase hotel profits up to 35 percent

Room upgrade can increase hotel profits up to 35 percent

POST Online Media, January 19, 2017

Standby upgrade programs are an innovative way for hotels to increase annual revenue by as much as 35 percent while also filling frequently unused premium rooms, creating awareness for unique room features, and improving guest satisfaction and loyalty. However, new research in an upcoming edition of the INFORMS journal Manufacturing & Service Operations Management finds that the success of a standby upgrade program is directly tied to the type of guests who frequent the hotel, and the types and quantity of rooms available.

A better way for policymakers to win over constituents

Phys.org, December 15, 2016

A new Management Science study, "When Do People Prefer Carrots to Sticks? A Robust 'Matching Effect' in Policy Evaluation," suggests that by understanding how people evaluate policies, marketers and policymakers can better frame and improve acceptance rates. 

"For a policy to succeed, it must not only be effective in changing behavior, it must also be accepted by stakeholders," says co-author Ellen Evers, of UC Berkeley's Haas School of Business. "Therefore it is crucial to understand how different descriptions of the exact same policy can lead to dramatically different rates of acceptance."

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