News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Study Reveals Hidden Economic Cost of Sponsored Content for Social Media Influencers
News Release

BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.

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OpenAI’s New Stargate Project and China’s DeepSeek: Goliath vs. David
Media Coverage

On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.

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Resign or stay? Federal workers are on the clock — Here’s how decision-analysis tools can help
Media Coverage

Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?

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Catonsville, MD
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Research Reveals New Plan to Maximize Rideshare Availability by Routing Empty Cars

Research Reveals New Plan to Maximize Rideshare Availability by Routing Empty Cars

News Release, September 5, 2019

CATONSVILLE, MD, September 5, 2019 – Time is money. Especially for rideshare drivers with companies like Uber and Lyft. New research in the INFORMS journal Operations Research looks at a new model for rideshare companies focusing on maximizing the availability of rideshares by optimally routing empty cars. 

Research offers solution to increase organ donations and save lives

Research offers solution to increase organ donations and save lives

Medical News, September 5, 2019

Eighteen people die every day waiting for transplants, and a new patient is added to the organ transplant list every 10 minutes. Much of the problem surrounds the lack of registered donors. New research in the INFORMS journal Management Science provides incentives that could lead to a solution and ultimately save lives.

New Research Offers Solution to Reduce Organ Shortage Crisis: Two-Part Method Could Increase Organ Availability by 13% and Add 18 Years to Patient...

New Research Offers Solution to Reduce Organ Shortage Crisis: Two-Part Method Could Increase Organ Availability by 13% and Add 18 Years to Patient...

News Release, September 4, 2019

CATONSVILLE, MD, September 4, 2019 –Eighteen people die every day waiting for transplants, and a new patient is added to the organ transplant list every 10 minutes. Much of the problem surrounds the lack of registered donors. New research in the INFORMS journal Management Science provides incentives that could lead to a solution and ultimately save lives.

Retailers' Branded Mobile Apps Drive Engagement, Sales

Retailers' Branded Mobile Apps Drive Engagement, Sales

MediaPost, September 3, 2019

Retailers' branded mobile apps are proving effective in increasing customer engagement as well as boosting sales on multiple levels, according to a new study in the Informs Journal Marketing Science.

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