News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
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INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Determining the Impact of the Recent SCOTUS Ruling Against the EPA

Determining the Impact of the Recent SCOTUS Ruling Against the EPA

Audio Clip, July 15, 2022

New audio is available for media use featuring Erin Baker on determining the impact of the recent Supreme Court ruling against the EPA. She is a Professor of Industrial Engineering and Operations Research, and the Faculty Director of The Energy Transition Institute at the University of Massachusetts. This content is made available by INFORMS, the largest association for the decision and data sciences. All sound should be attributed to Erin Baker. What follows are 4 questions and responses. These responses were provided on July 14, 2022.

The Future of the Gig Economy in Turbulent Times

The Future of the Gig Economy in Turbulent Times

Audio Clip, July 15, 2022

New audio is available for media use featuring Gad Allon on the future of the gig economy in turbulent times. He is the Jeffrey A. Keswin Professor; a Professor of Operations, Information and Decisions; and the Director of the Jerome Fisher Program in Management & Technology at The Wharton School at the University of Pennsylvania. This content is made available by INFORMS, the largest association for the decision and data sciences. All sound should be attributed to Gad Allon. What follows are 4 questions and responses. These responses were provided on July 14, 2022.

Decision Science Digest: July 14, 2022

Decision Science Digest: July 14, 2022

Journal Paper, July 14, 2022
  • New Research Recommends Expansion of Bone Marrow Registry and Cord Blood Banks: What’s Needed to Save Lives? (INFORMS journal Manufacturing & Service Operations Management)
  • Fake Reviews Cause Product Sales to Spike, but it’s not Worth it (INFORMS journal Marketing Science)
  • New Method Optimizes Driver Choices While Maintaining Platform Success and Customer Satisfaction (INFORMS journal Transportation Science)
  • New Study Finds Parents are Key to Whether Children Go into STEM Field (INFORMS journal Management Science)

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